Real Talk with Tamera Episode 31: Building Online Communities Organically while Being Authentic + Vulnerable with Lauren McPhillips of This Renegade Love

Written By Tamera Darden

What is authentic? Authentic is certainly a buzz word nowadays. While it can certainly be thrown around, today I’m having an open + honest conversation with Lauren McPhillips, the founder of This Renegade Love who has built a following of over 39,000 on Instagram. She’s been able to build this audience organically, being herself while dishing out open + honest opinions & stories of vulnerability.

During this conversation we covered how to just not give a *beep*, how being vulnerable & showing our failures is just as important as sharing your wins when building your community and what happens when we get some not so nice or unsolicited  feedback or opinions from the peanut gallery.

This is certainly a conversation worth having and I’m so happy to have it with Lauren. Before getting more into this episode, here is more about Lauren:

Lauren McPhillips is the founder of This Renegade Love, serving up positive, purpose-driven content that teaches women to ‘influence with intention’. With a career background in magazine editorial and travel PR, Lauren has since spent the past five years growing a loyal following on This Renegade Love L through her no-BS approach to the influencer industry, and has worked with brands like Google, Indigo, Air Transat and Wealthsimple to share authentic, original content with her online community. In 2018, Lauren moved from online to offline to launch The Renegade Sessions, a series of intimate workshops for female entrepreneurs and did a TEDxTalk on 'The Power of Personal Storytelling', highlighting the ways in which we can use our voices and stories to bring people together and impact change. This year brings an exciting new direction for This Renegade Love as Lauren is set to launch consulting programs for both influencers and brands on how to navigate the industry with more intention and authenticity.

Without further adieu, let’s get into this episode! 

Tamera Darden
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Real Talk with Tamera Episode 32: Establishing Personal Boundaries, 6 Month Assessment, and being called to Greatness
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Real Talk with Tamera Episode 30: “It’s not about comfort. It’s about growth.” A talk about anti-racism with Monique Melton